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If you have a website, or maybe you're running some other kind of business on the web, you're going to want traffic that's actually searching for what you're offering. To go about this, you must get your site ranked high in the search engines. When you go about SEO the right way, you will get that target audience and that audience will usually be ready to act. If you aren't sure how to go about SEO, then read on and you'll learn what not to do so that you can increase your chances for success.

Your aim is to get liked by the search engines, not get banned. This is why it's always important to keep in mind what you shouldn't do, so that you don't end up in a soup. You are about to read some blunders you shouldn't make if you hope to get that targeted traffic that converts.

One of the reasons why many SEO beginners commit mistakes is because they expect instant results. If you are patient then you have found an excellent method to work with. You need to be patient if you want to see good, long term results. Want to get ranked for high traffic keywords? Don't be tricked into using the latest spam tactics; instead, focus on getting quality backlinks, targeted keyword research, unique and interesting content on your site, and other fundamentals that won't fade away with time. Consider how long your site takes to load within a browser, as this can matter to your visitors as well as to the search engines. Websites that contain a lot of convoluted or messy coding can load much slower, which can be a mistake when it comes to appeasing Google. This is why you should aim to have an external CSS file, not an internal one. External CSS files can be excellent for improving your site's loading speed and can also be a more efficient way to update your site later. Search engines aim at providing results for visitors that show sites likely to be best matched to what they're looking for, which means you need to become the best. In essence, this can mean your site needs to match what your visitors are looking for and also needs to fit within what the search engines are looking for.

Not having search engine friendly content will simply kill your campaign, and yet it is a common mistake many make. You may have heard the saying "content is king," well, I don't know if it is true or not but having relevant and correctly formatted content on your site can make or break your SEO efforts. Having bad content on your site is a sure shot recipe towards failure when it comes to SEO. The content you post to your site doesn't have to be too long but try to make them no less than 300 and sprinkle your keywords throughout as if you would when writing naturally. Also, include your keyword once in the post's title. Never add too many keywords to your content. Overall, successful SEO methods can be boiled down to several small elements and tactics designed to work well together to provide you with results. Blackhat tactics can be very tempting, with their promise of instant results and improved rankings almost immediately, but you also risk getting your site banned wi th these unethical methods. Work on whitehat SEO methods that will bring you long term results that should see a steady increase in constant traffic to your site.