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Yesterday, the three global advertising platform provider signed a single unprecedented super contract, yahoo, aol and Microsoft has confirmed that will be formed alliances, cooperative advertising business, in order to increase profit, ensure that advertising prices, as well as the advertising company and the agent the purpose of increasing influence.

According to understand that the cooperation followed years of Internet advertising always cooperation mode, namely the resale of their advertising for sale. Early next year, three companies planning to consolidate its bid platform, bind type unified sales advertising products, three companies will be allowed in any one another two companies to own advertising clients without reservation sales of high quality advertising space.

The personage inside course of study thinks, three digital media giant plans to roll out a series of variety of choice, it is other small advertising network not be attained. For their respective sales agency will expand the scale to improve efficiency, as well as the way of interconnected is the oligarchs capture market share and kill the important strategy for small businesses.

In fact, early in the 3 years ago, Microsoft is with the price of 44.6 billion dollar to buy yahoo, yahoo is issued 47.5 billion yuan day, make the "love" eventually fell apart.

To this, yahoo issued a statement that said, Microsoft has no intention of the whole yahoo takeover, even if yahoo to accept Microsoft had the $33 a share offer also of no help. Microsoft is put forward, will only buy yahoo Internet search business, but was refused to yahoo's board. Since then the yahoo announced that the company and Google signed a non-exclusive search advertising cooperation agreement, yahoo will search results on Google and other third parties and yahoo Panama advertising system of the AD.

Industry thinks, yahoo and Microsoft three years after break up again, ambiguous, and drew the America online, apparently with Google and Facebook to strong rivals such as for online advertising market. Not long ago, alibaba [9.38 0.11%] once and yahoo takeover out "scandal", but experience taobao small businesses "uprising" after the event, it has no reply.

Yesterday, the three global advertising platform provider signed a single unprecedented super contract, yahoo, aol and Microsoft has confirmed that will be formed alliances, cooperative advertising business, in order to increase profit, ensure that advertising prices, as well as the advertising company and the agent the purpose of increasing influence.

According to understand that the cooperation followed years of Internet advertising always cooperation mode, namely the resale of their advertising for sale. Early next year, three companies planning to consolidate its bid platform, bind type unified sales advertising products, three companies will be allowed in any one another two companies to own advertising clients without reservation sales of high quality advertising space.

The personage inside course of study thinks, three digital media giant plans to roll out a series of variety of choice, it is other small advertising network not be attained. For their respective sales agency will expand the scale to improve efficiency, as well as the way of interconnected is the oligarchs capture market share and kill the important strategy for small businesses.

In fact, early in the 3 years ago, Microsoft is with the price of 44.6 billion dollar to buy yahoo, yahoo is issued 47.5 billion yuan day, make the "love" eventually fell apart.

To this, yahoo issued a statement that said, Microsoft has no intention of the whole yahoo takeover, even if yahoo to accept Microsoft had the $33 a share offer also of no help. Microsoft is put forward, will only buy yahoo Internet search business, but was refused to yahoo's board. Since then the yahoo announced that the company and Google signed a non-exclusive search advertising cooperation agreement, yahoo will search results on Google and other third parties and yahoo Panama advertising system of the AD.

Industry thinks, yahoo and Microsoft three years after break up again, ambiguous, and drew the America online, apparently with Google and Facebook to strong rivals such as for online advertising market. Not long ago, alibaba [9.38 0.11%] once and yahoo takeover out "scandal", but experience taobao small businesses "uprising" after the event, it has no reply.

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